Software buyers are changing
70% of enterprises now want to self-serve a product. This poses an opportunity for infrastructure software to reimagine how their product is adopted.
Cloudsoft accelerates this.
One Journey.
Five places ISVs benefit from accelerated adoption.

Where Cloudsoft fits
- Whether your product focuses on cyber security, data and analytics, or observability, or another area of infrastructure, your customers adopt your product to deliver a valuable outcome.
- To do so, your product needs to work inside your customers' cloud environments, security and data systems, and third-party technology but often this relies on your CRM, finance and ERP systems. Cloudsoft engineers them to work together, so every stage of the journey feels simple to the end user.
- We bring self-serve expertise to accelerate the journey so customers get to the activation point - the “Aha!” moment where they experience the core, meaningful value of the product, through specialist engineering in deployment, migration and multi-cloud and third-party coverage so they move confidently to the committed contract.
What we build becomes part of your product. Getting there is Adoption Acceleration Engineering.
Where Infrastructure software companies struggle
POC's and Trials are led by people
Revenue systems recognise annual contract
Deployment requires knowledge
Every customer is unique
Displacing your competitor is difficult
We build for your outcomes
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Self-service journey that delivers within hours and converts 26% to annualised contracts
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A new revenue channel that drives new customer acquisition
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Your product fits any Customer environment
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Customer deployment and implementation time reduced to minutes
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Increased partner sourced revenue through Hyperscaler channels and marketplaces
A Full self-service motion in 6 weeks
Working alongside AWS, we built a full self-serve motion for a Tier One security vendor. The vendor was already listed on AWS Marketplace, but onboarding relied on manual back-office work and took three to six months per customer.
Cloudsoft built the registration-to-provisioning chain, CRM mappings, metering and telemetry behind the new self-serve motion.
Built with your team. Owned by you.
No one knows your product, architecture and customers better than your team.
Together, what we build ensures your customers experience their Aha! Moment sooner and commit earlier to longer term contracts.
Ours to build. Yours to own. Engineered to scale.
Start the conversation wherever you are.
We'll help you work out what to build.
You might want to build a free-trial motion, have a customer deploy and implement automatically or ensure the product has coverage in any environment. Any of these is a great place to begin.
We start with the outcome you want then build what will get you there.