Migrating to AWS – The Opportunities and Challenges for Media

March 12th• 15.30 to 17.30 • 1 Principal Place, Worship Street, London EC2A 2FA


On March 12th, Cloudsoft held an event with Amazon Web Services (AWS) focused on cloud migration for media-specific applications. The event took place at the AWS London HQ and attracted a wide range of attendees.


Our presenters provided some fascinating insights into the way the media world:
  • is moving to the Cloud
  • can learn best migration practices from other industries
  • can be helped by Cloudsoft with one of its customers (Insightly) on their AWS journey.

The clear messages and key take-aways from the event could be summarised thus:
  1. Cloud is fast becoming a “must have” for many parts of the media sector, whilst the technology is readily available, it will be the people and skills that will be key to the major migration projects
  2. Clarity and predictability of costs (particularly egress) continues as a major factor in Cloud migrations, companies such as Cloudsoft can provide the tools to ensure users get the greatest value for their investment
  3. Testing applications in the Cloud for stability and scalability before migrating is a crucial area and media companies need skilled resources to do this effectively
  4. Whilst the media industry does have many of it’s own specialised requirements, it’s important to learn from other industries who’ve been faster to adopt Cloud strategies
  5. Commercial models ranging from the production-side to consumer charging are going to change as Cloud-usage becomes widespread
  6. Greater co-operation and trust between the key players in the broadcast and media industry in terms of standardised workflows and interoperability between Clouds will benefit all involved

Get the slides

You can already download Cloudsoft’s VP of Engineering Aled Sage’s slides if you missed the event or would like to refresh your memories:
For all enquiries regarding this event or future ones, email Cloudsoft at events@cloudsoft.io.

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